A helpful framework for counteracting the most common brainstorming pitfalls is called the four pillars of brainstorming. The concept of using the four pillars when brainstorming creative ideas was developed by Alex F. Osborn, an advertiser who coined the term “brainstorm” in the 1940s. His formula suggests going for quality, withholding criticism, welcoming wild ideas, and combining and improving ideas. These tactics can be used to create a brainstorming environment that all types of employees will excel in time and time again.
There is one particularly powerful tool that most indie authors don’t even think about: the Amazon search engine. If you can get your book to show up on the first page of specific Amazon searches, you suddenly have access to a massive audience.
But how do you do that?
How to Write About Anything: A Few Tips for Writers by Jay Donnelly If you are a professional writer, you will sometimes need to step outside of your comfort zone and write about topics you don’t like, or are not familiar with. The good news is that you can easily learn how […]
Authors, You Need An Amazon Author Page by Catherine Townsend-Lyon Authors, do you have your Amazon author page set up? If not, why not? It is a vital part of your marketing platform. Let me show you how to get it all set up correctly and make you shine on Amazon. Writing and […]
by A.F. Stewart Every genre has its classic tropes and fantasy is no exception. There’s the noble quest, the human suddenly drawn into a magical world, the chosen one, the great warrior making a stand against evil, the peasant that turns out to be a lost king, and so on. Each trope, of […]
How to Easily Write an Ebook for Free by Janice Wald If you’ve been wanting to write an ebook, but struggled to know exactly where to start, I can help. I followed these tips when I published my ebook. Once you’re done reading this article, you’ll be able to follow these tips […]
Creating Suspense in Fiction: Starve Your Children and Feed Them Herrings by Matthew Brockmeyer If there’s one thing a writer wants, it’s for readers to keep those pages turning, and there’s no better way to do this than by creating suspense. No matter the genre, be it highbrow-literary fiction, romance, horror or […]
I’ve had a number of readers ask for advice on how to write an engaging blog post. After being asked this a handful of times, I thought it made sense to actually compile some tips into, you guessed it, an engaging blog post. Whether you have your own blog, you’re being interviewed by […]
We all need someone to push us toward the things we want to accomplish from time to time. We all need weekly and daily opportunities to recenter ourselves to what’s important in life. Always revisit and rely on those people and things that help you remember who you are and what you want for your […]